Imagine a simple, elegant logo that combines the essence of the Earth, growth, and modernity.

Services:

Logo Design
Brand Identity
Stationary Design

Platforms:

Adobe Illustrator CC
Adobe Photoshop CC

Objective:

Creating a logo for Gaia Agro, a business with a focus on agriculture and its connection to the Earth, requires a design that reflects nature, growth, and modernity while keeping it minimal.

Design Approach

This logo embodies the connection between agriculture and the Earth (Gaia). The Earth symbolizes the foundation of agriculture, while the growing plant represents the growth, sustainability, and vitality that Gaia Agro brings to the industry. The modern design emphasizes the company’s contemporary approach to agriculture and its commitment to nurturing the Earth.

Design Elements

The logo is thought and composed by the letter “G” in a different angle, less obvious and more abstract whereas in the center it interlocks with the letter “A”.

The other element resembles a pathway that we see on the fields when the autocombine is harvesting and it makes the rounds.

Combining all three elements, the letter “G”, the letter “A” and the pathway viewed from the drone above we have a fluent shape that is pleasing to the eye.

The color palette is selected with the earth colors in mind,
a soft green when the harvest is just planted, deep green for when we are in the full growing season and to conclude the deep earth orange for the autumn season of harvesting.

Growth

Use a vibrant green for the plant to symbolize growth and vitality.

Earth Tones

Incorporate natural earth tones such as deep greens and browns for the Earth element.

Background

Consider a neutral, earthy background to make the logo stand out.

Project Outcome

In conclusion, the logo is not just a visual element but a strategic asset that can influence how Gaia Agro is perceived in the industry. It plays a pivotal role in shaping brand identity, fostering recognition, and building trust. A well-executed logo will serve as the foundation for Gaia Agro’s brand presence, helping it stand out, connect with its audience, and grow in the competitive world of agriculture.

13

Stationary Designed

9

Project Duration

14

Coffee Cups

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