SEO & Performance13

Core Web Vitals versus general website performance is the distinction most business owners miss when they first hear their site is slow. General performance metrics measure technical speed: how quickly...

A traffic drop is one of the most stressful things a business owner can see in Google Analytics. One week the numbers look normal, the next they are down 30,...

Core Web Vitals are Google's set of real-world performance measurements that directly influence how your website ranks in search results. Unlike many SEO signals that are indirect or difficult to...

Google Search Console is one of the most powerful free tools available to any business with a website, and one of the least used. Most business owners either do not...

When someone in your town searches for what you sell, do you appear? For most small businesses, the honest answer is: sometimes, in some positions, for some searches, but not...

Google Search Console is the most useful free SEO tool available to any website owner, and one of the most consistently underused. It gives you direct access to data that...

A slow website is not just an inconvenience. It is a business problem with a measurable cost attached to every extra second your visitors wait. Whether your site takes four...

Backlinks are one of the most powerful ranking factors in Google's algorithm, and one of the most misunderstood. Most guides make them sound either impossibly complex or dangerously easy to...

Keyword research is the foundation of any SEO strategy, and most businesses either skip it entirely or do it once and never revisit it. Done properly, it tells you exactly...

Ranking on Google is not just an SEO challenge; it is a design challenge. The structure of your site, the speed at which it loads, the clarity of its content...